Give Me Yield, or Give Me Lost Assets

July 24, 2020

Why You Don’t Need GPS or Wi-Fi For IoT Asset Tracking

Asset tracking with GPS vs. Polte.

The way the world thinks about asset tracking is evolving. 

Before the launch of Polte, many IoT use cases have been forced to rely on traditional location technologies that were not designed for IoT, and built long before it even was drummed up as a concept. GPS, Wi-Fi, and other location technologies like BLE pose an array of issues for this ever-expanding market, ranging from rapid power drain and limited range, to steep cost and security flaws. This makes implementation for smaller, individual assets difficult and unrealistic, thus leaving gaping holes in enterprise visibility. 

With more IoT devices like asset trackers coming online each and every day, knowing their location both indoors and outdoors has only become more important.

Many enterprises in the logistics and transportation industry, among others, are increasingly turning to existing cellular networks for connectivity, which currently reach 97% of the world’s population. (ITU) Here’s a recap of what Mobile IoT looks like.

For assets that are widely distributed or located in remote areas, Mobile IoT connected location technologies prove to be ideal low cost, low power solutions – especially in use cases like asset tracking for which low bandwidth data is required.

Polte simply deploys over-the-top of existing Mobile IoT networks, using a single cellular radio and offloading computational complexity from the device to the cloud. This, in turn, leaves your information more secure than with a competing technology performing the bulk of calculations on the device itself. 

Over the last 15 years, Polte’s President and Founder Russ Markhovsky has worked to take Mobile IoT a step further, using multi-patented Cloud Location over Cellular (C-LoC) technology and super resolution algorithms to produce the best possible location estimates. 

In evaluating whether accuracy projections are adequate for your use case, it’s crucial not to fall into the trap of considering accuracy as a one-dimensional metric.

In evaluating whether accuracy projections are adequate for your use case, it’s crucial not to fall into the trap of considering accuracy as a one-dimensional metric.” 

-Polte

The flip side of a measurement of accuracy is yield, or the ability to actually be able to locate a device. If you can’t produce a location when you need it, accuracy becomes irrelevant. Thus, accuracy and the concept of yield go hand in hand – and both really need to be considered when choosing a location technology. 

Real-world use cases demand total visibility for actionable insights – for example, package tracking in the supply chain. We’ve found through conversations with customers that enterprises will need to know where an asset is all the time with sufficient accuracy, more so then they’d want to know where a package is a portion of the time with any level of accuracy. 

This is an area where Polte shines compared to GPS or Wi-Fi asset tracking. Spotty coverage for Wi-Fi and inability of GPS to perform while inside a box or vehicle often results in pretty poor yield. Say you represent an enterprise that wants to track exactly where one container of perishable goods travels – and because you’re using a multi-tiered distribution model, it’s bound to go truck to truck and warehouse to warehouse. If the tracker deployed in this use case never has a line of sight to the sky, your map might look a bit like this.

Sure, you’ll likely know when (or if) something reaches its final destination eventually, but that probably doesn’t give you very much of the story you were looking for. If something goes wrong, how do you know where it went wrong?

Now, here’s what that same trip might look like with Polte.

You get the picture. 

Asset tracking doesn’t do you a whole lot of good if you can’t discover how to prevent issues from occurring again. Having real-time location data provides contextual intelligence that enables a business to immediately rectify a situation before it devolves into loss of product or productivity, as well as more control to make informed decisions based on exactly where products are in the distribution cycle. When a product delivery necessitates travel through multiple modes of transport indoors and outdoors, other location technologies can ultimately become obsolete. 

The unison of Mobile IoT and Polte’s location technology is making asset tracking more accessible, both through driving the cost of asset tracking down, and delivering far greater yield. Businesses are now able to track lower-value assets and build impactful insights indoors, outdoors, and everywhere in between. 

For more blogs like Give Me Yield, or Give Me Lost Assets, keep checking our Blogs page here. To learn more about how Polte can leverage Mobile IoT to track what’s most important to you indoors and out, send us a form here.

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